A TXT record is text in free, human-readable form, which is associated with a domain address as a DNS record for one purpose or another. The most common use of a TXT record is to add your website to a search engine or to an analytics platform, which provides details about the web traffic to your Internet site. Setting up this sort of a record serves as verification that you're the domain owner and they will supply the content you should include as the value when you create the record. Another use of a TXT record is to confirm that an e-mail message is sent by the domain owner and from a trusted server - this is the so-called SPF security, that prevents any electronic address set up under your domain to be forged and unauthorized people to send spam making it look like it was mailed from your own mailbox. You can include any other info that you'd like to be associated with your domain name in a TXT record as well.